People Make the Difference: Fueling the Rise of Corporate Volunteering

Whirlpool employees spend some time building houses with Habitat for Humanity during the company's 2012 Volunteer Week.
Whirlpool employees spend some time building houses with Habitat for Humanity during the company’s 2012 Volunteer Week.

Social good in our world – and this includes the VolunteerMatch network – is powered by people who want to make a difference. People who work at nonprofits, people who care about their communities, and people who participate in employee volunteer programs at their workplaces, just like your employees.

We recently, and very proudly, released the 2013 Annual VolunteerMatch Impact Report, showcasing the difference that can be made when people give their time, passion and skills over the course of a year. One of the most interesting sections of this report each year is always the “Workplace Impact” section.

People WANT to Do Good at Work

In 2013, 38% of the activity in the VolunteerMatch network happened via workplace volunteering programs. This means more than a third of folks signing up to volunteer on VolunteerMatch did so through their jobs! Cool!

Clearly, employees WANT to be able to volunteer through their employers. In fact, according to the 2014 Millennial Impact Report, more than 50% of Millennials are influenced to accept a job based on that company’s involvement with causes. And since by 2020, Millennials will make up roughly 50% of the U.S. workforce, smart companies are taking notice of this. And smart companies are building strong, engaging employee volunteer programs.

Workplace Impact in the VolunteerMatch network during 2013.

People are Taking Things to the Next Level

But there’s more. You’ll notice that employees in the VolunteerMatch network volunteered an average of 36 hours in 2013. Yet, according to the 2012 VolunteerMatch EVP Client Insights Survey, companies provide full-time employees an average of about 8 hours paid time off. So where are the other 24 hours coming from??

Employees are so motivated and empowered by their company’s engagement programs, they are taking the opportunity provided and running with it. Even when volunteering on their own time, their workplace programs inspire them to give back, and often to get their friends and families involved, too.

We hope seeing the Workplace Impact of the VolunteerMatch network inspires you to take a look at the impact of your own company, and consider how you can do even better during the second half of 2014 and beyond. And if you need any help coming up with ideas, well, we’re always here for you.

How do you measure and report the impact of your employee volunteer program? Tell us about it in the comments!


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