CSR Food for Thought: Higher Purpose = Higher Profits

24. February 2012 CSR 0
The CSR Food for Thought series is a weekly roundup of relevant news from around the Web, presented to you in one bite-sized blog post. Since we were silent last Friday when our office was out volunteering with Habitat for Humanity of Greater San Francisco this week’s edition includes stories from the last two weeks. ...

How to Build an Effective Corporate/Nonprofit Partnership

24. January 2012 CSR 1
It’s clear today that companies and nonprofits must work together to help solve social issues. You won’t find a successful cause campaign without a corporate/nonprofit partnership, and research shows that most consumers (78%) believe these partnerships help a cause stand out from the rest. (Check out the Cause Marketing Forum’s Cause Update for recent program ...

CSR Food for Thought: Engage Employees in Causes to Boost Sales

09. December 2011 CSR 0
The CSR Food for Thought series is a weekly roundup of relevant news from around the Web, presented to you in one bite-sized blog post.     Employees Who Identify with the Company Boost Financial Performance University researchers found that the stronger employee organizational identification is at retail stores – that is, how closely the ...

Upcoming Best Practice Network Webinar: The CR Opportunity

Welcome to the world of responsible business. The unequivocal takeaway from the 2011 Cone/Echo CR Opportunity Study, which surveyed 10,000 people in 10 countries, is that consumers globally believe companies have an explicit responsibility to help change the world. The CR Opportunity: Companies as Social Partners In this session, Cone Communications will profile the expectations ...

CSR Food for Thought: How to Inspire Employees

14. October 2011 CSR 0
The CSR Food for Thought series is a weekly roundup of relevant news from around the Web, presented to you in one bite-sized blog post.   10 Communication Strategies to Engage Employees in Sustainability No matter what your sustainability or social good commitments are, your organization won’t get far without the support and participation of ...