CSR Food For Thought: Is Shared Value Really the New CSR?

15. June 2015 CSR 0

VolunteerMatch's CSR Food for Thought SeriesThe CSR Food for Thought series is a roundup of relevant news from around the web that you may have missed last week, presented to you in one bite-sized post.

Can Shared Value Surpass the Promise of CSR?
Is shared valued doomed to become just another buzz word? Or is it on its way to becoming a groundbreaking concept that changes business everywhere? This article from New Global Citizen (co-written by John Holm and Volunteer Engagement 2.0 contributor Deirdre White) eloquently, thoughtfully, and realistically reflects on these questions and more, borrowing from the recent Shared Value Leadership Summit.

Deloitte Kicks Off Year-Round Citizenship Commitment with 16th Annual Nationwide Day of Service
Deloitte sees Impact Day, their annual day of service, as a celebration. Why? Impact Day is just a small part of the volunteerism Deloitte employees do year-round. On Impact Day, which coincides with the start of their fiscal year, they take time to celebrate the accomplishments of the previous year, and get excited for the coming year’s activities. All while spending the day giving back. We love this model of employee volunteerism, don’t you? Let us know what you think by tweeting to us @VM_Solutions.

Volkswagen Puts Forests on the Ledger
We all know that cars aren’t exactly good for the environment. However, for right now at least, people still need cars. So, what’s a car company to do? If you’re Volkswagen, you take steps to offset the carbon emissions of your vehicles. Check out this Triple Pundit article for the full details on this large CSR undertaking from Volkswagen, and the partnerships that are making it possible.

Do Corporate Mega Mergers Inhibit Social Responsibility?
“Frequent mega mergers are the antithesis of strong, sustainable corporate culture,” boldly states this article from The Guardian. Using a case study of Coca-Cola vs. PepsiCo to back up its claims, it looks at how mergers can distract, leading to both major mishaps and lack of focus on CSR strategy. Without multiple examples, it’s hard to tell if mergers and weak CSR are actually linked. What do you think? Share your thoughts by tweeting to @VM_Soltuions.

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