Viva Cause Marketing!
Over the last year, we’ve heard that cause marketing and CSR are dead (see article below) but Cause Marketing Forum President David Hessekiel sets the record straight: He says it’s not dead, and companies in fact need it more than ever to effectively engage audiences.
CSR Is Dead, Long Live Social Enterprise
This insightful article argues CSR efforts should stop being peripheral and instead must be pulled into the core of business operations – much like social enterprises do.
Volunteerism Holds Steady in America, Study Finds
A roundup of the key findings of the just-released federal report on volunteerism in the United States.
Ray Anderson, Interface Chairman and Sustainability Leader, Dies at 77
The CSR world lost a hero this week. Check out this Environmental Leader article highlighting his life accomplishments and what made him a visionary for sustainable business.
Retweet to Rebuild: Social Media Helps Clean Up London Post-Riots
Citizens are using social media platforms such as Twitter and Facebook to organize community members for riot cleanup efforts.