Allstate’s Give Back Day 2012: The Winners

It’s been pretty busy around VolunteerMatch the last few months. But with a bit of breathing room this week, we thought it would be a great time to look back at the results of our partnership with Allstate for Martin Luther King Jr. Day of Service.

Each year the buzz about MLK Day brings a surge of new visitors to the VolunteerMatch network. But a lot of nonprofits still aren’t quite sure MLK Day is for them. This year, as an incentive, Allstate and VolunteerMatch teamed up to award grants of $1,000 to five member nonprofits. To be eligible for the grant nonprofits had to post a new listing related to MLK Day and recruit during the month-long run up to that day of service.

By the time the dust had settled more than 190 organizations qualified for the final drawing. Combined, they posted 70% more listings than from the same period the year before. From this group, five organizations were randomly selected by Allstate. (Congrats!)

Below we’ve posted some information about each of the five winners. Of course, with more than 43,000 visitors to our site the day before MLK Day, there’s a good chance that even the non-winners still came out stronger than they were before.

Without further ado, here are the five organizations that were awarded grants:


Nurture, based in Illinois, empowers people of all ages to make healthy meals. Through cooking and fitness classes, donations programs and economic empowerment programs, children and adults are getting the resources they need.

“I know we were randomly selected,” says Nurture’s Lisa Brewer in an email, “but for an organization of our size, $1,000 makes a big difference!”

Check out Nurture at VolunteerMatch.

Reading to End Racism

Reading to End Racism has a simple mission: to eliminate racism through literacy. They provide reading materials and volunteer training for the Boulder Valley School District, local libraries and community organizations, and they teach students about diversity through reading.

As Program Coordinator Susan Pfretzschner shared, “Thank you for making this opportunity available to us and the many other organizations devoted to equity issues in our communities… The new volunteers who joined us for this project this year have signed up for orientation to prepare them to work in our school-based programs throughout the year.”

Check out Reading to End Racism at VolunteerMatch.

Twin Cities Habitat for Humanity

Twin Cities Habitat for Humanity provides affordable housing for the Twin Cities area of Minnesota, one of the most densely populated areas in the nation. TCHFH builds or rehabilitates over 55 homes every year, and more than 900 families have purchased TCHFH homes since 1985.

Check out Twin Cities Habitat for Humanity on VolunteerMatch for volunteer opportunities.

The Oregon Cat Project

The Oregon Cat Project, founded in 2010, is working to create a “no-kill” society for animals through sterilization and heightened public awareness. Among other things, the organization provides affordable sterilization for cats and is planning on opening a no-kill animal shelter in 2015.

As founder Dana Lionel said: “I can’t tell you how exciting it is [to receive this grant]. We were talking yesterday of doing another day of service in April because our volunteers were so great and we got so much accomplished.”

Check out The Oregon Cat Project on VolunteerMatch.

Mid-City Redevelopment Alliance

Mid-City Redevelopment Alliance provides economic empowerment programs and financial assistance to residents and businesses of the Baton Rouge, Louisiana area in order to attract new residents and retain current ones.

Check out Mid-City Redevelopment Alliance on VolunteerMatch.

Congrats again to all the winners! And thanks, Allstate, for making it easier for nonprofits to find great volunteers.