Need Multimedia? YouTube’s New Video Volunteer Program Can Help


With so much interest in volunteering and service these days, nonprofits are getting help from a plethora of terrific sources.

Case in point: At the National Conference on Volunteering and Service today, YouTube announced the launch of an innovative new program to help nonprofits — including VolunteerMatch members — find talented video production help to support the development of new videos.

Through YouTube’s new Video Volunteers initiative, your VolunteerMatch opportunities for video production help will now appear on YouTube where many of today’s most talented and committed video writers, directors, and producers can be found.

The key is to be sure you are including the keywords “video volunteers” somewhere in your VolunteerMatch opportunities. The feed to YouTube, provided via new data aggregator All For Good, will pick up your opportunities and include it on the new YouTube Video Volunteers Web page.

There, video makers who are inspired to get involved can click on your listing and complete the referral at VolunteerMatch. How cool is that?

From the announcement by YouTube:

The call to service that President Obama is making today asks all Americans to pitch in to make their communities a better place. Volunteerism in the 21st century can take a different form from traditional charity work. Enter YouTube’s Video Volunteers, at The mission of YouTube’s Video Volunteers platform is to connect nonprofit organizations with skilled video makers who can help them broadcast their causes through video, reaching new audiences online and driving action around issues and projects that matter to them.

Just think: Potentially you can use VolunteerMatch and YouTube to find a great volunteer to produce a video to inspire more volunteers to get involved. That’s what I call a virtuous circle. Hats off to YouTube for making your volunteer opportunities available to their amazing community!