2014 VolunteerMatch Client Summit Insights:  What is Your EVP Data Saying?

At the 2014 VolunteerMatch Client Summit in Detroit, we learned from experts in CSR, volunteer engagement, technology and program administration. In this series of blog posts, we’ll share with you the valuable insights offered at each session. Up today: REanalyze: What is Your EVP Data Saying?

“How are we doing?”

Picture of Jake Sanches

Jake Sanches, internal metrics and analytics guru at Palantir Technologies

This is the most common question our client services team hears from our corporate and nonprofit partners. And it should be. Employee volunteer programs, like any other business expenditure, need to demonstrate impact and value to multiple audiences. Data is critical to the success and continued support of EVPs, especially since these programs are relatively new in the corporate world and don’t yet have an established set of benchmarks.

So, how can your organization answer that oh-so-common question: How are we doing?

There are some existing guideposts, such as the number of hours employees contribute, the social value generated (a calculation based on numbers from the Independent Sector), the percent of employees engaged, and so on. However, because of the lack of public benchmarks, small sample sizes for specific company types and sizes, and the fact that companies have different cultures, priorities, and history when it comes volunteering, it’s very hard to make valid comparisons. At VolunteerMatch, we often suggest that each company, with some guidance, take it upon themselves to identify outcomes that reflect their priorities and keep an eye on these outcomes over time.

The most important thing is, if not to fall in love, then at least fall in like with data! VolunteerMatch wants to lead this charge. This summer and fall, we worked with Jake Sanches, a volunteer from Palantir Technologies. We designed and sent a survey to our clients asking what metrics are important to them, how they use data, and how VolunteerMatch can improve its reporting dashboard and quarterly reports.

During his presentation at the Client Summit, Jake discussed the survey’s findings. He demonstrated how big data has made its way into the public consciousness through sites like Nate Silver’s fivethirtyeight.com, and how data can be a significant driver in the development of your EVP. Jake then covered how to choose the right metrics for your program and brought up commonly overlooked metrics. These included: Finding volunteers based on tenure to make sure new employees are getting into the program quickly, discovering your rock star volunteers so they can help spread the word, determining the time of year most popular for volunteering, and much more. He concluded with a list of best practices for communicating data to different audiences.

In summary, if you really want your EVP to soar, data is critical. You can start small, with just a few easy metrics, and as your program evolves, you can expand. You might even find some hidden gems that reflect something unique to your company. Incorporating a metrics-centered approach will not only give you a better idea of what’s going on with your program right now, but will help you plan for the future, help you to make the case for expansion and budget increases, and will generate great storytelling material.

For more details on this topic, view the slides from Jake’s presentation. You can also watch the video from his encore Webinar.

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CSR Food For Thought: Spread the Love

CSR-Food-For-Thought_Newspaper-Stack12-200x149The CSR Food for Thought series is a weekly roundup of relevant news from around the Web, presented to you in one bite-sized blog post. Follow us on Twitter for CSR news and trends throughout the week: @VM_Solutions.

 

 

Is Love in the Workplace the New Norm?
Gratitude, accountability, truthfulness, and yes – love – are becoming more and more prevalent in the workplace. And we think that’s great! At VolunteerMatch, we believe corporate responsibility includes taking care of your employees and encouraging them to take care of themselves and others. Find out why you shouldn’t be afraid to spread the love in your company in this post from Justmeans.

Engage and Excel: How Corporate Responsibility Improves the Bottom Line
Think your company’s top performers don’t have time to volunteer? Think again. In this Triple Pundit article, PwC takes an in-depth look at the connection between CSR involvement and employee performance in their company. Not only is participation in CSR activities an indicator of overall job performance, it also means the employee is more likely to stick around longer. PwC also explains why CSR needs to expand out of an HR function and permeate the systems of an entire company.

5 Things Good Leaders Do
This is not your typical list of leadership traits. VolunteerMatch President Greg Baldwin looks critically at the qualities that embody two outstanding leaders: Premal Shah of Kiva and Charles Best of DonorsChoose.org. While what he found may or not surprise you, it will certainly inspire you.

Employee Giving Campaign: Millennial Employees Help Keep Traditions Alive
Each year, Microsoft takes the entire month of October to give back to their local and global communities. A 5K walk/run, fundraiser, concert, cooking, online auction… the sheer amount of programs and ways to get involved is astounding! In this blog post, they share the highlights from their month, and explain how they were able to give more than ever this year with the help of their younger workforce.

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The Potential Profit in Serving Nonprofits

Guest post by Kari Travis, The Super Service Challenge

The Super Service Challenge helped an Arizona real estate firm enrich its work culture by motivating the company to step up for a worthy cause.

Read about how The Super Service Challenge helped an Arizona real estate firm enrich its work culture by motivating the company to step up for a worthy cause.

Dub Dellis thought the Super Service Challenge sounded too good to be true. As Chief Operating Officer of Walt Danley Realty in Paradise, Arizona, Dellis heard about The Challenge’s drawing out of a $1 million giveaway for nonprofits, and felt a healthy skepticism. But when a trusted acquaintance recommended The Challenge as an opportunity to make a difference, Dellis took the next step.

The results amazed him, and today Dellis calls The Challenge a dream come true – a dream that allows companies across the nation to improve their performance while also making a positive impact in their communities.

How service transformed Walt Danley Realty by turning a giving company into a company of givers.

The Super Service Challenge lit a fire for the team at Walt Danley Realty, according to Dellis. The company was already a close-knit community, with employees devoted to serving throughout the community. But what the firm needed was a platform on which it could encourage its entire team to serve a local cause.

The 2013 Super Service Challenge felt like the perfect opportunity, Dellis says.

The entire office participated by volunteering at St. Mary’s Food Bank on the Monday before Thanksgiving. Team members created videos about their service projects which they then entered into The Challenge’s prize drawing. The group had a lot of fun – so much, in fact, that they served at St. Mary’s several times again following The Super Service Challenge project.

When the prizes were announced, Walt Danley Realty won $25,000 for St. Mary’s Food Bank, enough to provide 175,000 meals for those in need. It was an exhilarating day for Dellis and rest of the Walt Danley team – and for everyone at St. Mary’s.

“It lifted us up as a company,” Dellis remembers. “We got way more out of it than even St. Mary’s Food Bank. Positive feelings and positive emotions translate to a better workplace.”

Team morale soared, and Dellis remembers the office was excited for an entire month following the announcement. It was an unforgettable experience, and one that gave him and his coworkers a sense of real accomplishment. This year, the team is participating in The Challenge again, motivated once again by the opportunity to make a lasting impact through service.

“These kinds of things make you stop and value what you have,” Dellis says. “It takes just 10 minutes to make a video – and to do something about it.”

The Super Service Challenge is a nationwide movement to transform business through service.

Getting involved is simple. Here’s how it works:

First, grab a few co-workers and go serve your favorite nonprofit(s). Next, create a short video on your phone that answers two questions: how did you serve, and how did serving impact your team? Finally, enter your video online for a chance to win part of the $1 million giveaway. All prize funding is donated in support of the nonprofits served by the winning teams.

The Super Service Challenge runs until November 30, 2014. For more information on how your business can participate, contact Anna Weaver at aweaver@superservicechallenge.com, or visit the website at www.superservicechallenge.com.

How has volunteering helped bring your team closer together? Tell us about it below!

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The Value of Giving Back: 1st Source Bank

It’s Pro Bono Week 2014! Join us in celebrating the amazing volunteers who donate their professional skills to great causes. This week’s final featured company: 1st Source Bank.1st Source Bank Volunteers at Super Saturday

As many a cheesy song or cliché politician has reminded us, the children are our future. As it turns out, kids are pretty smart already. The nonprofit Junior Achievement knows this, which is why they teach entrepreneurial and financial skills to children.

Also, as it turns out, professional bankers know quite a bit about finance. This is why 1st Source Bank partnered with Junior Achievement to put their pro bono thoughts into actions. 31 bank employees recently spent a day at an elementary school introducing children to financial literacy. Bank employees called the experience valuable for them – not just the kids!

1st Source Bank also participates in other pro bono activities, such as Volunteer Income Tax Assistance Super Saturday (pictured above), where they partner with the United Way to offer tax preparation and filing for free. Giving back to their community is one of 1st Source Bank’s core values, which is evident in the fact that over 45% of their employees are active volunteers. Last year, employees volunteered 27,000 hours, equal to about $600,000. Talk about giving back!

Thank you to 1st Source Bank and the other companies that engage in pro bono work. You truly are role models. Pro Bono Week 2014 may be coming to an end, but we don’t want the momentum to stop! VolunteerMatch makes it easy to set up your own employee volunteer program and encourage pro bono work. Find out how.

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The Important Thing We Can Learn From MUFG Union Bank

It’s Pro Bono Week 2014! Join us in celebrating the amazing volunteers who donate their professional skills to great causes. Today’s featured company: MUFG Union Bank.MUFG Union Bank Volunteers at JA Finance Park 2014

The employees at MUFG Union Bank, or MUB, recognize something important. A concept so important that it’s the driving force behind Pro Bono Week. They recognize that volunteering their specialized professional skills is one of the most impactful contributions they can make to society. That’s why they created their annual Financial Literacy Campaign. During this three-month campaign, employees go out into their communities to teach financial education. They make presentations and facilitate workshops that equip their neighbors with skills to manage their own finances. In 2014’s campaign, MUB employees volunteered over 4,200 hours to this awesome pro bono endeavor.

But it doesn’t stop there. These amazing folks do pro bono work year-round with nonprofit partners in their communities. While the focus is financial education, employees offer their skills in all kinds of areas. All in all, MUB employees have tracked 42,000 volunteer hours this year alone.

Looking for an easy way to track your company’s pro bono impact? Visit VolunteerMatch Solutions today to get started.

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Challenge Your Employees to Go Pro Bono: A Lesson from Morgan Stanley

It’s Pro Bono Week 2014! Join us in celebrating the amazing volunteers who donate their professional skills to great causes. Today’s featured company: Morgan Stanley.Volunteers from the Morgan Stanley Strategy Challenge

Morgan Stanley doesn’t just encourage its employees to volunteer. It challenges them. The Morgan Stanley Strategy Challenge pairs some of the company’s best workers with 12 nonprofits for eight weeks. During this time, the groups work together to assess and improve the nonprofits’ business and financial strategies. The final result is a plan complete with tangible next steps and tools for future success. The results are invaluable, but if you had to put a price on it, it would be… $6.8 million. This five-year total is equivalent to 45,000 hours of pro bono work.

But it’s not just the nonprofits that benefit. Morgan Stanley employee David Kosh, who participated in the program in 2013, claims the experience was “eye-opening, educational and inspirational”. He learned about the nonprofit sector, gained professional connections, and improved his own skills. Pro bono work, along with other types of volunteering, is truly a win-win arrangement.

Want to be the next Morgan Stanley in terms of pro bono excellence? Visit VolunteerMatch Solutions to learn how to get your company’s employees volunteering.

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Raising the Pro Bono Bar: The U.S. Bank Law Division

It’s Pro Bono Week 2014! Join us in celebrating the amazing volunteers who donate their professional skills to great causes. Today’s featured company: The U.S. Bank Law Division.Volunteers from US Bank Law Division

Pro bono work was made famous by the law profession, and the crew at the U.S. Bank Law Division is living up to this precedent.

The U.S. Bank Law Division works all across the U.S. at places such as a Vet Law Clinic, Housing Court, Immigrant Law Center, and Children’s Law Center. In the Twin Cities region alone, they’ve donated their time and skills to eight clinics.

In 2013, 70% of their lawyers engaged in pro bono activities. Even their non-lawyers got involved at a rate of 52%. The U.S. Bank Law Division is rightfully proud of their staff. Talk about impressive! They cite pro bono work as a priority for both their employees and their company as a whole.

Pictured above are some of the U.S. Bank’s pro bono volunteers. From left to right: Melissa Vermeersch, Sarah Stroebel (Chair), Jeannie Mccarver, Shannon Mahoney (Coordinator), Kyle Bakken, and Nick Richtman.

Encourage your own employees to get involved with pro bono and other volunteering opportunities with VolunteerMatch Solutions.

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