On May 17-18, 2012 VolunteerMatch will gather its corporate clients for a day and a half of learning, sharing and networking. The 2012 VolunteerMatch Client Summit will feature several sessions led by corporate social responsibility (CSR) thought leaders. In this series of posts, we’ll introduce you to each of the speakers and what they’ll discuss at the Summit.
Through a presentation on the “Radically Engaged Business,” Carol Cone will share her thoughts and best practices on building a purpose-driven business and exploring the critical and evolving relationship between employee engagement and groundbreaking citizenship programs.
Participants Will Learn The Four Key Tenets of Building a Radically Engaged Business:
- Creating a gold-standard citizenship/purpose program,
- Putting that program into operation,
- Building a unique employer brand, and
- Using your citizenship/purpose program to drive talent development.
About Carol Cone:
At Edelman, Carol Cone provides strategic counsel to clients on the development of cause and public engagement strategies, as well as corporate and brand citizenship. She has a deep commitment to innovative research with consumers, executives and employees; she works with the firm’s leadership to apply insights from Edelman’s annual goodpurpose™ Consumer Study, it’s Trust and Health Engagement Barometers, as well as create new insight reports and intellectual property.
Carol is internationally recognized for her work in the cause branding, corporate citizenship and strategic philanthropy arenas. For over 25 years, she has embraced a steadfast commitment to building substantive and sustainable partnerships between companies and social issues.