Here at VolunteerMatch, we like talking about skilled volunteering. By creating the best match possible between a volunteer’s passions and skills with a nonprofit’s needs, there is a great chance to form a lasting connection and real community impact.
Whether your organization is already engaging skilled volunteers or not, the New Year is a great time to think strategically about how recruiting people with specific skill sets can help you reach your goals in 2014. Here are some ideas to get you started:
Plan More Events
Planning events can be time-consuming and stress-increasing. But there are individuals out there who thrive on this type of work, and who are very good at it. Why not engage some skilled volunteers to help you plan stellar events next year? With more help, and people who really know what they’re doing, your events will be better and there’ll be more of them.
Make Things Prettier
By “things” I mean both your organization’s physical and digital presence. You can recruit a volunteer with a green thumb and a flair for decorating to spruce up your office. You can also engage a graphic designer to overhaul your logo, website, or cook up some dynamite ads for the New Year.
Chances are you’ll never know more about social media than a volunteer you could recruit to run your social media for you. Millennials, especially, are itching to put their digital native skills to good use for causes they care about.
Shari led Online Marketing and Communications at VolunteerMatch from 2010-2015. After working with nonprofits for 9 years, she moved over to the corporate sector and is now leading Inbound Marketing for a tech company in San Francisco.