Expert Snapshots for November

 At VolunteerMatch we learn so much from other experts in the field of volunteer engagement and management, and we want to help you stay up to date on the latest news and trends. Check back every month for snapshots of what experts in the field are talking about. This month we are focusing on disaster response and volunteer engagement.

How YouTube is Helping Nonprofits
The world’s third most-visited website recently launched a new campaign tool to help nonprofits measure their goals: a digital thermometer. The thermometer tracks video views, subscribers and even has a nifty button that lets you share your campaign goals online. Read this share-worthy article if you’re interested in learning about how your nonprofit can benefit from Youtube’s latest feature for nonprofits.

Increasing Donor Acquisition
Interested in learning strategies that will help improve the lifetime value of a donor? Katya Andresen of Network for Good always has insight into how to best retain donors. This article provides free online tools and tips that are sure to help your nonprofit improve donor retention rates.

Connecting with Boomer Volunteers
Reaching out to Boomer volunteers poses unique challenges and requires nonprofits to seek new ways of recruitment. Hands On Blog provides six tips that can help your nonprofit effectively and successfully recruit one of the largest population of volunteers.

Hurricane Sandy Relief
Natural disasters always bring out the best in people and strongly increase the need to volunteer. Get an inside look into volunteering for Hurricane Sandy from the perspective of a young high school student. Be inspired and think about the ways that your nonprofit can help with relief efforts.

The Power of Altruistic Behavior
What does science say about natural disasters and altruistic behavior? In this article, Maia Szalavitz, a neuroscience journalist, brings to light new research which suggests that natural disasters dramatically increase altruistic behavior. This touching article points to the fact that our brains are wired and driven to be good. Share this article with your volunteers and take the time to reflect on the power of volunteering.