From the monthly archives:

October 2009

An open letter to our nonprofit members from Greg Baldwin, President of VolunteerMatch.
First the good news and a thank you. To all the actors, script-writers, production people and executives who put their talent and time to work last week to join the Entertainment Industry Foundation’s iParticipate TV campaign to celebrate volunteering — thank you. [...]

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Back in 2008, after spending several years in program management, I began working with volunteers again. While reacquainting myself with the profession, one thing caught my eye: a professional credentialing program sponsored by the Council for Certification in Volunteer Administration (CCVA).
The CVA credential is based on a set of core competencies in volunteer management [...]

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How New Media has Changed the Landscape of Volunteer Engagement
Thursday night was a big night for the Entertainment Industry Foundation’s iParticipate campaign. With unprecedented support from the industry, volunteering themes were written into some of America’s favorite prime-time shows.
It is an extraordinary example of what amounts to product placement for the greater good, so why [...]

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Despite ongoing bug fixes to the iParticipate campaign website, web stats from the second full day of the Entertainment Industry Foundation’s iParticipate TV campaign still reflected a struggle to convert media attention into social action.
While millions of dollars of coordinated media promotion aimed at encouraging volunteering continued across the major TV networks on Tuesday, the [...]

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As much as I enjoyed last night’s episode of NCIS, I was a little disappointed.
First, let me say that at my house, we watch a lot of NCIS. After spending a rainy weekend parked in front of the television watching two days of NCIS several years ago, we were hooked. Yes, the show can be [...]

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